Rock104.com is proud to join in and support College Radio Day on Tuesday, 10/11/11. Throughout the day, be listening for the special presentation, “College Radio: Its Past, Present & Future.”
Then, on Tuesday night at 7:00 PM, join us at the Reitz Union Cinema on the campus of the University of Florida for a special UF screening of the new Cameron Crowe documentary, Pearl Jam Twenty, presented by Sony Music, RUB Entertainment and The Rock Station, Rock104.com!
Finally, we’ll wrap up College Radio Day with an encore presentation of our Pearl Jam 20 Radio Special at 10:00 PM.
The original idea for College Radio Day was conceived by Rob Quicke (General Manager, WPSC FM, William Paterson University, NYC market), and was founded in December 2010 by Rob Quicke and Peter Kreten (General Manager, WXAV FM, Saint Xavier University, Chicago market). The aim of College Radio Day is to harness the combined listenership of hundreds of thousands of college radio listeners throughout North America and to celebrate the important contribution of college radio to America’s airwaves by uniting for this one day.
The aim of College Radio Day is to raise a greater, national awareness of the many college and high school radio stations that operate in North America by encouraging people who would not normally listen to college radio to do so on this day. It is hoped that those people who do tune in like what they hear and become regular listeners. The organizers of College Radio Day believe that college radio is one of the last remaining bastions of creative radio programming, free from the constrictions of having to be commercially viable, and a place where those involved in its programming believe passionately in its mission. College radio is the only free live medium brave enough to play unsigned, local, and independent artists on a regular basis. Indeed, many famous and successful bands today, owe their initial break to being played on college radio. Put simply, college radio is an important part of the North American media landscape because of its unique and fearless programming.